mobile barcode

Everybody’s favourite mobile barcode service (so it seems, sometimes) has a major update today. Big In Japan, creators of the ShopSavvy barcode reading app, has two big announcements. First, it is expanding the variety of barcodes ShopSavvy reads to include the massively popular 2D QR Code. More interestingly, it is also introducing a new Augmented Reality (AR) service to the app.

Read the full story here: http://www.gomonews.com/augmented-reality-hits-mobile-barcodes-with-shop...

What does ShopSavvy do?
It’s a smartphone application that allows you to scan the barcodes you can see on any product in a shop. Once you’ve scanned the barcode, ShopSavvy would provide you with information from all over the world about how much that product costs elsewhere. It allows you to comparison shop while on the go, and even provides a list of local shops that have the product, and directions to those shops on a map.

So what’s Augmented Reality?